The Republicans are masters at shaping language to facilitate fear, loathing and for leveraging of their agenda. I should add they are masterful technicians at developing facilitating language for feeding their GOP minions. Lexicon expansion is one item we do not need from the GOP. If you need an example of my point, consider Kelly Anne Conway's recent work in support of Trump's Press Secretary's lie regarding the size of the audience on inauguration day events.
The Sunday after Inauguration Day, Conway sat with MSNBC's Chuck Todd.
Chuck Todd, of NBC’s “Meet the Press,” asked Conway early Sunday morning why Mr. Trump had Spicer utter a “falsehood” the first time he formally faced reporters from the White House briefing room.
“Why did he do that?” Todd questioned, referencing Spicer’s incorrect assertion that the audience at Friday’s inauguration was the largest to ever witness the ceremony both in person and around the globe. “It undermines the credibility of the entire White House press office on day one.”
Conway dismissed the question.
“Don’t be so overly dramatic about it, Chuck,” she replied. “You’re saying it’s a falsehood and they’re giving -- Sean Spicer, our press secretary, gave alternative facts to that.”
“Alternative facts?” Todd shot back. “Look, alternative facts are not facts, they’re falsehoods.”
Friend of the TPI, Benjamin T. Moore offers a few perspectives of Conway's phraseology.