The Pardu

The Pardu
Watchful eyes and ears feed the brain, thus nourishing the brain cells.
Showing posts with label White House Communications. Show all posts
Showing posts with label White House Communications. Show all posts

Wednesday, August 15, 2018

As Trump's World Turns: Black Monthly Jobs Numbers ("Fake News")

Defending Against Alleged Use Of "N" World Leads To Press Sec'y SNAFU

Watch and listen as the White House Communications department either shows its level of utter incompetence, or the communications operatives sought to pepper its supporters and uninformed independents with false jobs numbers. The numbers feed to the Press Corp via Press Secretary Sanders were on first hearing farcically inaccurate while defying logic.

The numbers Sanders spewed were offered to offset allegations Trump is on tape using the "N" Word. Why would a denial of use of a guttural disparaging word require staking the platform with comments to assuage (allay or palliate) the psyches of listeners? The effort failed miserably and in accordance with other serious Trump Administration communications SNAFU.

We offer the full segment (question and response) from the CNN reporter, as well as a shortened version for additional clarity.  What follows adds to the reality of Trump's talking heads reaching back to the previous administration for punching bag comparisons.

Within mere hours Sanders appeared on Twitter to apologize for issuing "fake news."

Correction from today’s briefing: Jobs numbers for Pres Trump and Pres Obama were correct, but the time frame for Pres Obama wasn’t. I’m sorry for the mistake, but no apologies for the 700,000 jobs for African Americans created under President Trump

As we fold yet another episode of Trump "fake news" into US History it is important to recall and remember a key point. Trump recently hired a former Fox News executive, Bill Shine, to run his communications Department and serve as an adviser. As a Fox News top executive, we posit information from the White House will take on edges which fuzzy reality so much, we can expect more such apologies. While the Trump team disdains the apology, the words are unavoidable when issued to address failures in Communications 101 (check and recheck reportable data when possible). If the data is unverifiable, do not use the data.

But, in the Fox News world, it is much more easy and effective to as for forgiveness then pass on an opportunity to pepper viewers with false reports.

Market Watch published a piece this past April which effectively shows Shine's former network has issues with bias and reliable reporting.  Excellent read but includes one chart which requires a bit of discernment (the word use triangle).

Fox News is less trusted than CNN and MSNBC, Fox News graphic shows

Shouldn't the nation expect better from the White House?


Sunday, July 23, 2017

The Life And Times Of The Trump "Presstitute"

Image may contain: 1 person, suit and text

This morning Trump's nascent communication operative visited the Sunday News shows. His appearance on CNN was particularly noteworthy.

Listen very carefully as Scaramucci stumbles through a response about Russian hacking via Politicususa.

How about a trump like a dose of sexism?

If you didn't get the meaning on my point regarding Trump's nascent master "presstitute", sit through the full interview. 

As is the case with each Sunday, Trump's presstitutes are invited to cable news networks for spewing of (rating garnering) lies which has two audiences: Trump and his hordes of supporters. 

It is, however, refreshing to see certain cable news hosts are standing up to that tired and proven effective talking head tactic of over talking the host while occupying all segment minutes. Cable news segments are time influenced like no others time restricted fact of life. Professional talking heads (AKA presstitutes) are fully aware of the segment dynamics. If they are allowed to rattle off barrages of lies in an environment of machine gun like rambling, the segment successfully feeds the hordes. CNN's Brian Stelter took charge of his (show) minutes thus foiling Kelly Anne Conway's normally successful use of the tactic. 


I'll shorten this piece with a reminder of the cellular composition of the "presstitute." 

Image may contain: 1 person, text